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February Luncheon
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February Luncheon

2/20/2020
When: Thursday, February 20, 2020
11:30 AM
Where: Mesa Convention Center
263 N Center St
Mesa, Arizona  85201
United States
Contact: Admin


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Thursday, February 20, 2020

Registration/Networking: 11:30 am - Noon
Luncheon/Presentations: Noon – 1:30 pm

Location
Mesa Convention Center
263 N Center St | Mesa, AZ 85201

Cost
Members: $40 | Non-Members: $60 

Cancellation and Refund Policy
Cancellations and Refund requests must be received in writing to info@azsae.org 72 hours prior to an event. No refunds will be issued within 72 hours of the event. All no-shows will be charged and/or invoiced.


COMMUNICATING CYBERSECURITY - TURNING EMPLOYEES INTO WARRIORS

 

The average cost to a business hit by a cyber attack is now $1 million. Three years ago, the White House estimated that cyber attacks will cost the US economy as much as $109 billion. But while organizations are spending millions on tech solutions, they're often overlooking their biggest risk: their employees. A study by the Ponemon Institute found 48% of breaches occur because of internal negligence.

Fortunately, it doesn't have to be that way. Cybersecurity experts say one of the first investments should be employee training that centers around communication. This keynote is a wakeup call to leaders about how to reduce the threat without a massive expense.

Key Takeaways:
Understanding how employees can be converted from liabilities to assets in the battle against hackers
Knowledge about how to communicate cybersecurity threats
How to communicate cybersecurity to your board.
Understanding why employees are an organization's biggest cybersecurity risk

___________________________________________________ 

 

Meet Our Speaker: Rick DeBruhl

 


 

Rick's background as a broadcaster, chief communication officer and even a brief stint as a chief information officer gives him the insight to both understand the problem and explain how to make needed changes.

 

Rick DeBruhl is a familiar face here in the valley. His career spans more than four decades on television. That includes 31 years working for Channel 12 here in Phoenix along with his work covering auto racing for networks like ESPN, NBC and ABC. He’s currently the voice of the Barrett Jackson auctions on Motor Trend. He’s a communication consultant and keynote speaker. Over the years he’s received many broadcasting and association awards including three Emmys.

 

 


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4/7/2020
April Luncheon

6/11/2020
June Luncheon

11/12/2020
November Annual Meeting Luncheon